Leveling the Playing Field for Restaurants

For independent restaurants, the biggest challenge isn’t the food.It’s visibility.

The Marketing Gap

Large chains spend millions each year on advertising, while 60% of small restaurants say theycan’t afford traditional campaigns. The result? Great local spots get overshadowed by whoeverhas the biggest budget.

And yet, diners want local: surveys show that 68% of consumers prefer trying independentrestaurants over chains when visiting a new city. The demand is there but the discovery toolsaren’t.

Why Traditional Discovery is Broken

• Pay-to-play algorithms: Big brands buy visibility, while smaller spots disappear fromfeeds.
• Unfair competition: Marketing dollars, not food quality, decide who gets discovered.
• Lost culture: The mom-and-pop shops that define a neighborhood risk fading into thebackground.

How Savrli Levels the Field

At Savrli, we believe every restaurant deserves to be discovered not just the ones with adbudgets.

• Equal Access: Restaurants are surfaced by filters and experiences, not paid promotions.
• Cultural Visibility: Local gems get the same opportunity to shine as national chains.
• Real-Time Discovery: Diners find what they want now, whether it’s happy hour, livemusic, or a hidden gem nearby.

The Bigger Picture

When local restaurants thrive, so do cities.

• Visitors spend more time and more money in neighborhoods off the beaten path.
• Communities keep their cultural identity alive through food.
• Economic impact spreads beyond stadiums, hotels, and big brands.

Because discovery shouldn’t be a popularity contest.It should be about connecting people to the food and experiences that make a city unique.

With Savrli, the playing field gets leveled and every restaurant has a chance to be seen.

Question: What’s one small restaurant in your city that deserves more visibility?